With only a handful of archival photos to work with, we were challenged to create a compelling :60 piece celebrating Goodwill’s 85th anniversary. Using After Effects and a bit of creative magic, we transformed limited assets into a visually rich, immersive video that honors their legacy—and shows what’s possible, even with minimal source material.
We created this commercial using iPhone footage captured by real patients after completing their cancer treatments. Our team carefully sorted through each clip, crafted a compelling edit, and brought it all into After Effects to build an immersive visual world. Just because footage is shot on a phone doesn’t mean it can’t be powerful—this project is proof that with the right creative approach, even everyday moments can become something meaningful.